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Welcome to Prolife Foods

New Zealand Food Company

Prolife Foods is a privately owned, NZ Food company. It was founded in 1984 by Bernie and Kaye Crosby and still has that Kiwi “can do” attitude.

Our product range consists of nuts, dried fruits, muesli bars, cereals, grains, chocolates, confectionery and much more. Click “products and brands” below to find out about our leading brands: Alison’s Pantry, Mother Earth and Value Pack; which are sold in Supermarkets throughout New Zealand. We are also increasingly a supplier to the Commercial and Food service sectors.

We are proudly based in Te Rapa, Hamilton in the middle of the green Waikato. At our Hamilton site we have our procurement, marketing, customer services, manufacturing and distribution facilities - click on the “capabilities” tab to find out more. We also have an extensive sales & merchandising team spread out across the country to ensure that our customers receive outstanding service.

Andrew Smith
Chief Executive

Products & Brands

Our brands are Alison's Pantry, Mother Earth and Value Pack

Our Capabilities

Over the years we have built strong business capabilities.

Careers at Prolife

Find out more about why Prolife Foods is a great place to work

A MAGIC Win
  Mother Earth has been the official supplier of nuts and muesli bars to the Waikato Bay of
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Prolife Foods Support NZ Hockey
"Prolife Foods are proud to supply Mother Earth and Alison's Pantry muesli bars and nuts to
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Alison Holst Honoured with DNZM
The New Years honours list was very exciting this year with the news that Alison Holst is now
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Mother Earth is proud to be in partnership with Enviroschools
Mother Earth is proud to be in partnership with Enviroschools.  The Mother Earth Regional
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"It's not what we think of ourselves. It's what our customers think of us that counts."

Bernie